Design-Thinking an der Hochschule, mein Vortrag auf dem Kongress: „Design-Lehre: Debatte, Praxis und Innovation“ an der HTW Berlin
Themen Design-Thinking
Design Thinking: Points to Discuss
Combining with Scrum, role of designer, rapid prototyping, communication with clients – questions young professionals ask about Design Thinking
Quelle: Zwetana
Themen Bildung, Design-Thinking, Human Centered Design
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A prudent question is one-half of wisdom. Francis Bacon
User-Research – wer macht mit?
Wer verantwortet User-Research und er führt User-Research durch? Antworten in diesem Artikel
Quelle: Zwetana with Anastasia Grammatchikova
Themen Design-Thinking, Human Centered Design, User Experience
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If you don’t talk to your customers, how will you know how to talk to your customers? Will Evans
User research for products and services: who is in charge?
Difference between strategic and practical User Research, DIY User Research
Quelle: Zwetana with Anastasia Grammatchikova
Themen Design-Thinking, Human Centered Design, User Experience
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If you don’t talk to your customers, how will you know how to talk to your customers? Will Evans
Сontextual Inquiry verschafft den Überblick
Qualitative User-Research-Methode, um in die Bedürfnisse der Kunden einzutauchen.
Quelle: Zwetana with Anastasia Grammatchikova
Themen Design-Thinking, Human Centered Design, User Experience
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It's all about paying attention. attention is vitality. It connects you with others. It makes you eager. stay eager. Susan Sontag
Сontextual Inquiry – get Big Picture of Your User
A standard situation for every product manager or designer—you need to design for a target group you have never been in contact with before. That is a perfect moment to use contextual inquiry to find out as much information as possible about your potential users.
Quelle: Zwetana with Anastasia Grammatchikova
Themen Design-Thinking, Human Centered Design, User Experience
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It's all about paying attention. attention is vitality. It connects you with others. It makes you eager. stay eager. Susan Sontag
User Research mit Rapid-Prototyping
Ideen und Gedanken der Nutzer schnell visualisieren und testen
Quelle: Zwetana mit Anastasia Grammatchikova
Themen Design-Thinking, Designmanagement, Human Centered Design, Prototyping, User Experience
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the proof of the pudding is in the eating
Rapid-Prototyping – a powerful research tool
let your customers to embordy their point of view – your product will get strong benefits from it.
Quelle: Zwetana with Anastasia Grammatchikova
Themen Design-Thinking, Designmanagement, Human Centered Design, Prototyping
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the proof of the pudding is in the eating
Personas: Turning Your User Research Into a Great User Experience
Persona built on qualitative user research is an extremely powerful tool to create a meaningful user experience for the customer.
Quelle: Zwetana with Anastasia Grammatchikova
Themen Business und Design, Design-Thinking, Designmanagement, User Experience
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“At the end of the day it’s how the user remembers the experience. Focus on key experiences.” – Shawn Borsky
Persona-Methode – User-Research in User-Experience umwandeln
Personas in der agilen Produkt- und Serviceentwicklung
Quelle: Zwetana mit Anastasia Grammatchikova
Themen Business und Design, Design-Thinking, Designmanagement, User Experience
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